Young Sport Management Professionals get in the know with Dylan Alcott, Oakley, AFL Media, Sportspeople and Infront Sports

Erin Devlin • Jun 17, 2014
Infront at YSMPLaunch

INFRONT at the YSMP Launch

 

Gold Medalist, Dylan Alcott inspired us all, urging others with a disability to get out and play sport.  The champion basketballer turned tennis-pro was fresh from his interview with Triple J, signalling another step forward in his budding media career.

Robert McMurtrie

Robert McMurtrie, Sportspeople

Infront CEO, Erin Devlin , was asked about the qualities of robust player development programs and why tactile, experiential work placement programs like the Athlete Futures Program have been so successful.  Erin highlighted the immense talent and transferable skills that athletes have – drive, motivation, discipline, focus, resilience, passion, team focus and ability to improve through feedback – all critical skills required within the corporate world.

Sportspeople MD, Robert McMurtrie,  brought us the latest sport industry job seeker data, from the  sportspeople.com.au  site which attracted 2.7 million hits last year alone.  He urged sport management graduates to develop technical skills such as HTML or web development skills, or in other technical areas currently in demand in sports.

Ben Nancarrow

Ben Nancarrow, Oakley

Sport Sales Manager, Ben Nancarrow , was asked ‘when does athlete talent become marketable for Oakley?’.  Ben talked about the importance of developing the whole athlete as a person first.  He also highlighted the critical importance of culture fit, not only for athletes, but when choosing where you might work – something he is pleased to enjoy, finding a great synergy himself at Oakley.

Craig Roberts, Head of Strategy at AFL Media , explained that fans want to know about injuries as much as whether their team wins or not, and the skill is to weave the right messages throughout.  He reiterated Robert McMurtrie’s points in regards to technical skill in the sport industry and that AFL Media wants the best people from all areas of the corporate world, not just from sport.

 

It was a great chance to connect with like minded people in the sports industry.  Look forward to seeing you at the next YSMP Event.

Crowd at YSMP Launch

Sold out crowd at YSMP Launch

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